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A peek into the world of psychology through the lenses of retail professionals.
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Nikole Wintermeier | Oct 01, 2019
10 Endowment Effect Marketing Examples for Retail
We tend to infuse products with meaning as soon as we touch them. How can we recreate this in retail marketing?
Crobox Team | Aug 20, 2019
7 Tested Psychological Pricing Techniques
We’ve tried and tested seven psychological pricing techniques to show you how well they work.
Janelle de Weerd | Apr 16, 2019
Nudge Marketing Examples: How to drive online purchase behavior
Nudge marketing is a subtle way to help your customers make better decisions without hesitation.
Patrick Oberstadt | Nov 21, 2018
4 Types of Scarcity Marketing: Examples & Application
Every good retailer will use Scarcity messaging at one point. Here’s how you can use it too.
Janelle de Weerd | May 14, 2018
Resistance Psychology in Marketing: Build Trust with Your Customers
Avoid situations where your customers resist your marketing messages with this actionable guide to psychological resistance.
Janelle de Weerd | Mar 15, 2018
Cognitive Fluency Psychology: Building Seamless Customer Experiences
Easy on the eyes, easy to navigate, and easy to find products: these are key to webshop fluency.
Janelle de Weerd | Jan 08, 2018
Choice Overload Examples: Exposing Retail's Biggest Foe
Choice overload is your biggest foe! Don’t fall prey: it’s common yet easy to avoid. Here’s how.
Janelle de Weerd | Nov 29, 2017
Master the Fogg Behavior Model for eCommerce Persuasive Design
How do you master consumer behavior in eCommerce? You learn the FBM down to a T!
Janelle de Weerd | Oct 16, 2017
Behavioral Economics Marketing: Nudges, Mental Accounting & More
Behavioral science and psychology: what are the pillars of these new waves in consumer behavior?
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