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A peek into the world of psychology through the lenses of retail professionals.
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Nikole Wintermeier | Jan 10, 2023
Winning eCommerce Merchandising Trends & Strategies
eCommerce merchandising s all about guiding your customer's attention to the products that are right for them.
Nikole Wintermeier | Dec 07, 2022
Outdoor Apparel Industry: Market, Key Trends, and Shopper Behavior
Looking at the outdoor apparel industry through market analysis, trends, and top purchasing decisions.
Nikole Wintermeier | Dec 03, 2022
The Product Finder Playbook For Activewear Products
In this Playbook, we see how to build and design the best Product Finders for the activewear industry.
Nikole Wintermeier | Nov 14, 2022
Home Furnishings Buying Behavior: Psychological Reasons & Principles
Home is where the heart is. Why? From home furnishings to decor, to DIY, home products have psychological importance. Here's the buying behavior behind the home industry.
Nikole Wintermeier | Oct 04, 2022
Athletic Footwear Market: Running Shoes Market and Sneakers
Looking at the athletic footwear market through the lens of market data and behavioral psychology.
Nikole Wintermeier | Jun 08, 2022
Top Sports Fashion Trends and The Psychology Behind Them
The activewear industry is making niche, sports products into fashion statements.
Nikole Wintermeier | Apr 13, 2022
Guided Selling Experience, Unpacked: Insights From eCommerce Pros
Learn how to drive purchase behavior both in-store and offline with the guided selling experience!
Nikole Wintermeier | Feb 28, 2022
What is a Smart Notification: Your Go-To Guide
Time to make the notification work once and for all, from psychology to data.
Nikole Wintermeier | Feb 02, 2022
Enhance Product Findability In eCommerce: The Psychology Way
Learn how to optimize how shoppers find your products in a way that will resonate with their intrinsic behavior.
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