Crobox Blog

A peek into the world of persuasion, psychology, and AI through the lens of eCommerce professionals.

Oct 16, 2017 by Janelle de Weerd

An Ode to Richard Thaler: 3 behavioral approaches for marketers

With the recent news of Richard Thaler’s Nobel Prize, we couldn’t think of a better time to highlight some of his incredible achievements. And, of course, relate these to the ...

Oct 11, 2017 by Janelle de Weerd

How to persuasively design your webshop based on users’ involvement

The road to persuasive design is a long, winding road. There are countless things to consider, each weighing in heavy to the overall success of a webshop. And in ...

Oct 04, 2017 by Janelle de Weerd

How a Chief Behavioral Officer will change the norm of companies

Behavioral psychology derives from the assumption that everything humans learn is through interaction with their environments. This form of psychology has always had an ...

Dec 11, 2015 by Crobox Team

Differences between how men and women do shopping

In John Gray’s famous book “Men Are From Mars, Women Are From Venus”, he makes the point that the “two sexes differ in their perspectives, motives, rationales, and actions”. We’re ...

Dec 08, 2015 by Crobox Team

The relationship between live chat and conversion rate

If you’ve purchased from even a few eCommerce sites over the last 6 months then we are almost certain you have come across a live chat module. It’s usually located in the bottom ...

Dec 08, 2015 by Crobox Team

Neil Patel on conversion optimization

We recently had the opportunity to catch up with Neil Patel, entrepreneur, angel investor, and analytics expert. He is best known for his work in digital marketing, and as the ...

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