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Data & Analytics

View all Psychology CX & UX Product Discovery Omnichannel Data & Analytics Guided Selling Retail Unboxed Crobox Insider Product Advisor Playbooks Reports

Hristijan Subashevski | Dec 04, 2024

How Zero-Party Data Drives Trust and Personalization in eCommerce

Compared to first-party or third-party data, zero-party data puts the customers in control, ensuring their needs are met without overstepping privacy boundaries.

Daryll Williams | Aug 01, 2023

Leveraging Product Data Enrichment for Effective Product Discovery

The quality of product data can make or break an eCommerce site. It’s a simple statement that holds a world of power. Here’s how you can make the most of it.

Burkhard Berger | Jan 18, 2023

Product Feed Management Done Right: Benefits & Examples

With over 5 billion internet users worldwide, eCommerce marketplaces are booming faster than ever.

Ron Stefanski | Oct 04, 2021

What is Contextual Commerce? The Future Of Customer-Centric eCommerce

Contextual commerce lets customers shop whatever they're doing, and at any time of day, making brands achieve their commerce to content strategies.

Nikole Wintermeier | Sep 06, 2021

11 eCommerce Product Analytics: Turning Data Into Actionable Insights

Like many retailers struggling for relevance in a market governed by pure players - the data question is a Big One.

Nikole Wintermeier | Feb 23, 2021

eCommerce Product Badges, Notifications, and Overlays Complete Guide

Product badging, notifications, and overlays for eCommerce - get it right once and for all!

Nikole Wintermeier | Feb 01, 2021

Dynamic Messaging for eCommerce: Getting Started and Optimization

Making your dynamic messaging the most customer-centric starts by leveraging data for personalization.

Nikole Wintermeier | Oct 13, 2020

eCommerce Product Taxonomy: Definition & Meaning

Are you guilty of publishing product jargon? You’re not alone. In most businesses, there is no internal process for translating technical product data into more valuable, customer-centric language. Here's how an eCommerce product taxonomy can change that.

Patrick Oberstadt | Aug 07, 2018

Shopping States: Shopping Personas for Sharper Segmentation

Identify your Hedonic and Utilitarian shoppers and segment them accordingly.