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A peek into the world of psychology through the lenses of retail professionals.
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Nikole Wintermeier | Mar 31, 2021
eCommerce Product Listing Page Design for Pros
Get the most out of your Product Listing Page with these psychological best practices
Nikole Wintermeier | Jan 06, 2021
Who is the Luxury Consumer? A Guide to the Psychology of Luxury
Unraveling the psychology behind luxury consumption.
Nikole Wintermeier | Dec 01, 2020
Customer-Centric Mindset: How ASICS combines psychology & neuroscience
Learn about the customer mindset through this customer-centricity case study with ASICS .
Nikole Wintermeier | Nov 10, 2020
9 eCommerce Product Pages Best Practices + A Design Review
Your PDP design guide from the brains of retail psychologists.
Nikole Wintermeier | Sep 09, 2020
26 Product Detail Page UX Examples Driven by Psychology
What makes a product detail page great? Check out these twenty-six examples with tips on how to apply their tricks yourself.
Patrick Oberstadt | Jul 23, 2020
How to Use Social Proof in Marketing: The Do's and Dont's
Learn how to leverage Social Proof with utmost efficacy in your marketing.
Nikole Wintermeier | Jun 22, 2020
Dark Patterns Examples in eCommerce: What they are & why to avoid them
What are dark patterns? This post reveals all.
Nikole Wintermeier | May 26, 2020
Product Attributes and Benefits: Key to Understanding Your Customers
What are product attributes and benefits? Believe it or not, they are the source of academic research and studies...
Nikole Wintermeier | Apr 07, 2020
Persuasive Web Design: Convert Browsers to Buyers
How do you build on a beautiful webshop to turn browsers into buyers? Answer: persuasive design.
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