How do you group your customers together by their shared psychological characteristics?
Nikole Wintermeier | Feb 24, 2020
CBOs will lead B2C industries into the next era with their balanced psychology and data.
Janelle de Weerd | Feb 11, 2020
Retail is evolving to focus on a product-driven customer experience. Read it here first.
Nikole Wintermeier | Jan 27, 2020
These nudge marketing examples for email will propel your eCommerce strategy to infinity and beyond.
Rachel Worthington | Jan 13, 2020
Drawing on years of eCommerce experience, we’ve compiled a list of the best strategies we’ve seen.
Nikole Wintermeier | Jan 02, 2020
Search no more, you’ve found the ultimate psychographic research guide with tools, tips, and tricks!
Jelle Fastenau | Dec 09, 2019
Your extensive guide to the best psychological principles we've seen is finally here.
Nikole Wintermeier | Nov 20, 2019
Throughout the history of marketing, our understanding of consumer behavior has shifted from rational to irritation.
Jelle Fastenau | Nov 01, 2019
As psychologists, we asked Earth’s most pressing question about climate change. Why the inaction?
Nikole Wintermeier | Oct 09, 2019