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CROBOX BLOG

A peek into the world of psychology through the lens of eCommerce professionals.

Aug 01, 2018 by Jelle Fastenau

How to use psychographic data in marketing

All of us with careers in marketing are bound together by the same goal: to know and understand our audiences so well that they could practically be our family. Of course, that’s ...

Jul 10, 2018 by Jelle Fastenau

Evolutionary Psychology of eCommerce: On the Origin of Shopping

Humans may come in many different shapes, sizes, colors, cultures, and beliefs. But, at the end of the day, we all share one common denominator that ties us all together: ...

Jun 28, 2018 by Janelle de Weerd

Crobox AI: How does it work?

Artificial Intelligence. What once was an idea only shown to the public eye in Sci-Fi thrillers, has now become a household term. Although many outside of the tech industry may ...

Jun 13, 2018 by Jelle Fastenau

The Irrational Consumer and what it means for digital marketing

If you’re as much of a science fiction fan as yours truly, you’ve probably recognized the legend in the banner image above as the late Leonard Nimoy in his role as Spock from the ...

May 30, 2018 by Jelle Fastenau

Psychographic Marketing Research Basics

For psychologists, it’s common knowledge that a large chunk of our behavior can be attributed to the subconscious mind. In fact, it’s estimated that 95% of our brain activity is ...

May 25, 2018 by Janelle de Weerd

Introducing the Crobox GDPR-Compliant User Data Portal

We know, you're sick of hearing about the GDPR. From the hundreds of privacy update emails to the hysteria around ensuring that your eCommerce company is GDPR compliant, we're all ...

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