The eCommerce merchandisers guide to building the best product taxonomies using product data.
Nikole Wintermeier | Oct 13, 2020
What makes a product detail page great? Check out these twenty-six examples with tips on how to apply their tricks yourself.
Nikole Wintermeier | Sep 09, 2020
Optimize every touchpoint your customers have with your webshop - using psychological nudges.
Janelle de Weerd | Aug 06, 2020
How do you segment your customers by their online behavior?
Nikole Wintermeier | Jul 15, 2020
What if you could be customer-centric while capturing valuable product insights? Find out how.
Nikole Wintermeier | Jun 08, 2020
What are product attributes and benefits? Believe it or not, but they are the source of academic research and marketing studies...
Nikole Wintermeier | May 26, 2020
The coronavirus has severely impacted retail. Here’s what you can do to stay afloat.
Nikole Wintermeier | Mar 30, 2020
From basic to advanced segmentation, these examples will show how retailers are doing it today.
Nikole Wintermeier | Mar 16, 2020
How do you group your customers together by their shared psychological characteristics?
Nikole Wintermeier | Feb 24, 2020