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Nikole Wintermeier | Jun 08, 2020
11 Customer-Centricity Examples for Online Retailers
What if you could be customer-centric while capturing valuable product insights? Find out how.
Nikole Wintermeier | May 26, 2020
Product Attributes and Benefits: Key to Understanding Your Customers
What are product attributes and benefits? Believe it or not, they are the source of academic research and studies...
Nikole Wintermeier | Mar 16, 2020
21 Customer Segmentation Examples for eCommerce Excellence
From basic to advanced segmentation, these examples will show how retailers are doing it today.
Nikole Wintermeier | Feb 24, 2020
Psychographic Segmentation: Advantages, Variables, & Examples
How do you group your customers together by their shared psychological characteristics?
Nikole Wintermeier | Jan 27, 2020
Product Centric vs Customer Centric: A Continuous Retail Evolution
Retail is evolving to focus on a product-driven customer experience. Read it here first.
Jelle Fastenau | Dec 09, 2019
Psychographic Research: The Ultimate Guide for eCommerce Pros
Search no more, you’ve found the ultimate psychographic research guide with tools, tips, and tricks!
Nikole Wintermeier | Sep 12, 2019
What is Customer Centric Retailing: All You Need to Know
Customer-centric retailing is the only way forward. Read this for five actionable ways to get there.
Nikole Wintermeier | Jul 08, 2019
7 Amazon Customer-Centricity Battles That Won The Data Game
Amazon is known for their customer-centricity - whether we agree or not. Now you can too!
Crobox Team | Jun 11, 2019
Men and women shopping differences: What the experts say
It may come as no surprise that men and women tend to shop very differently. But how exactly?
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