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A peek into the world of psychology through the lenses of retail professionals.

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Psychology CX & UX Product Discovery Omnichannel Data & Analytics Guided Selling Product Advisor Retail Unboxed Crobox Insider Playbooks Reports

Nikole Wintermeier | Mar 16, 2020

21 Customer Segmentation Examples for eCommerce Excellence

From basic to advanced segmentation, these examples will show how retailers are doing it today.

Nikole Wintermeier | Feb 24, 2020

Psychographic Segmentation: Advantages, Variables, & Examples

How do you group your customers together by their shared psychological characteristics?

Nikole Wintermeier | Jan 27, 2020

Product Centric vs Customer Centric: A Continuous Retail Evolution

Retail is evolving to focus on a product-driven customer experience. Read it here first.

Rachel Worthington | Jan 13, 2020

10 Creative Examples of Nudging in Email Campaigns

These nudge marketing examples for email will propel your eCommerce strategy to infinity and beyond.

Nikole Wintermeier | Jan 02, 2020

31 eCommerce Marketing Strategy Examples

Drawing on years of eCommerce experience, we’ve compiled a list of the best strategies we’ve seen.

Jelle Fastenau | Dec 09, 2019

Psychographic Research: The Ultimate Guide for eCommerce Pros

Search no more, you’ve found the ultimate psychographic research guide with tools, tips, and tricks!

Nikole Wintermeier | Nov 20, 2019

46 Psychological Marketing Examples for Smarter Marketing

Your extensive guide to the best psychological principles we've seen is finally here.

Jelle Fastenau | Nov 01, 2019

The Irrational Consumer: What it means for behavioral economics

Throughout the history of marketing, our understanding of consumer behavior has shifted from rational to irritation.

Nikole Wintermeier | Oct 01, 2019

10 Endowment Effect Marketing Examples for Retail

We tend to infuse products with meaning as soon as we touch them. How can we recreate this in retail marketing?

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