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A peek into the world of psychology through the lenses of retail professionals.

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Omnichannel (2)

View all Psychology CX & UX Product Discovery Omnichannel Data & Analytics Guided Selling Retail Unboxed Crobox Insider Playbooks Reports

Janelle de Weerd | Jan 29, 2019

13 Psychographic Marketing Examples

We’ve described psychographic data, shown you how to use it, now here are some examples.

Patrick Oberstadt | Nov 21, 2018

4 Types of Scarcity Marketing: Examples & Application

Every good retailer will use Scarcity messaging at one point. Here’s how you can use it too.

Jelle Fastenau | Aug 01, 2018

Psychographic Data: Definition & Marketing Use-Cases

We all want to understand our customers a little better. This article helps you achieve that.

Janelle de Weerd | May 14, 2018

Resistance Psychology in Marketing: Build Trust with Your Customers

Avoid situations where your customers resist your marketing messages with this actionable guide to psychological resistance.

Janelle de Weerd | Oct 16, 2017

Behavioral Economics Marketing: Nudges, Mental Accounting & More

Behavioral science and psychology: what are the pillars of these new waves in consumer behavior?

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