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CROBOX BLOG

A peek into the world of psychology through the lens of eCommerce professionals.

Dec 06, 2018 by Janelle de Weerd

16 marketing trigger examples for eCommerce persuasive design

The online retail industry is a tough place to be a marketer. Not only is your market congested with hundreds of brands trying to differentiate themselves, all firing marketing ...

Oct 10, 2018 by Patrick Oberstadt

9 situations when social proof is most and least effective

An in-depth review of the social proof persuasion technique with tips and takeaways for (online) marketing managers based on psychological research Marketers love the idea of ...

May 14, 2018 by Janelle de Weerd

How to use resistance psychology to create relevant marketing messages

At Crobox, we talk a lot about persuasion. From persuasive design to messaging, we try to explain the nuances of human behavior with the hope of inspiring more effective ...

Mar 15, 2018 by Janelle de Weerd

CRO Psychology & Design: Harness the power of Cognitive Fluency

Technology moves fast. And design doesn’t do a half bad job at matching the pace. When you consider where we came from in the early days of the web, the current online landscape ...

Feb 12, 2018 by Janelle de Weerd

Tips from psychology for webshop conversion funnel optimization

Let’s face it, one of the biggest obstacles as a digital marketeer is making sure your customers make it through their buyer’s journey seamlessly. It can be difficult to ...

Nov 29, 2017 by Janelle de Weerd

Behavioral design for eCommerce webshops

Behavior is complex. It is multi-faceted and challenging to predict with certainty. However, with the capabilities that technology and data give us today, we are given ...

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